Perfume Talk

Vocabulary to Navigate Your Next Perfume Purchase

“Perfume yourself wherever you want to be kissed!”

Coco Chanel

Eau fraiche – The most diluted version of fragrance, usually with one to three percent perfume oil in alcohol and water. Usually lasts for less than an hour.

Cologne (eau de cologne) – Usually used for masculine. Light, fresh and fruity, typically composed of two to four percent perfume oils in alcohol and water. Tend to be used in fragrances for younger people. Usually lasts for about two hours.

Toilette (eau de toilette) – A light spray composition with five to 15 percent pure perfume essence dissolved in alcohol. Usually lasts for about three hours.

Perfume (eau de parfum) – Slightly stronger and more expensive than Toilette, it contains 15 – 20 percent pure perfume essence and lasts for about five to eight hours.

 – A corruption of the Latin phrase per fumum (through smoke). The most concentrated and expensive of all fragrance options. Slightly oilier, perfume, or parfum, is composed of 20 to 30 percent pure perfume essence. A single application of perfume can last up to 24 hours.

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